Simon has teamed up with partner agencies on strategic assignments for a wide range of multinational brands including:
Baccarat (the iconic French luxury brand); Epson (A world leader in Digital Imaging); Emirates (one of the world's fastest growing airlines); Newcastle Brown Ale (fastest growing imported beer in USA); Naked Juice (Pepsico's fastest growing beverage brand); Lexus (America's leading luxury auto brand); Sony (consumer electronics and entertainment powerhouse); Wells Fargo and ING (financial services and investing giants) and Ben & Jerry's ​(Unilever's prestige ice cream brand).

He has also acted as strategic advisor to start ups and SME brand owners in the European and US markets: Resolver (AI powered platform for consumer complaints); Crowdsense (diversified Crypto-based investment fund, powered by AI and Crowd Intelligence); Beaumont & Fletcher (bespoke fabrics and furniture); Moonlight Books (limited edition coffee table books for affluent music fans); FATUnicorn (digital invention start up); Ozumo (upscale boutique restaurants); The Bel Air Bay Club (exclusive California members club and hotel); Ohio State Cancer Care Center (leading Cancer hospital); Hellespont (global ship management organisation) and Agricultural Plastics Environment (association promoting agricultural plastics recycling).